(ballyhooing, ballyhooed)
1.
You can use ballyhoo to refer to great excitement or anger about something, especially when you disapprove of it because you think it is unnecessary or exaggerated.
They announced, amid much ballyhoo, that they had made a breakthrough.
= to-do
N-UNCOUNT: also a N [disapproval]
2.
If you say that something is ballyhooed, you mean that there is a lot of excitement about it and people are claiming that it is very good. You use this word especially when you think the thing is not as exciting or good as people say.
The power of red wine to counteract high cholesterol has been ballyhooed in the press.
...the much-ballyhooed new Star Wars movie.
VERB: usu passive, be V-ed, V-ed [disapproval]